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  4. How To: Maximize the Message with Back Paper Print

Back Paper Print – The Hidden Message Behind (literally) Every Sticker

On StickerApp we value our customers' opinions highly, so when you want something, we do anything in our power to make it happen. That is why we now have a new feature called back paper print available on the website.  

21 Mar 2022

Brand your stickers

We have been asked many times, “How can I brand my stickers without having to mess up my design on the front?” You talked… we listened… and put your wishes into reality. You can now customise your own stickers and add a back paper print to make it even more personal. 

Instead of throwing away the white paper on the back like you usually would, you can now get use for it. Both smart and effective if you ask us. 

This feature opens up a whole new world of possibilities for you, your brand, and your stickers. I’m sure you’re excited to get started to create your own back paper print stickers immediately, but first, let’s go through some basics. 

Brand your stickers

We have been asked many times, “How can I brand my stickers without having to mess up my design on the front?” You talked… we listened… and put your wishes into reality. You can now customise your own stickers and add a back paper print to make it even more personal. 

Instead of throwing away the white paper on the back like you usually would, you can now get use for it. Both smart and effective if you ask us. 

This feature opens up a whole new world of possibilities for you, your brand, and your stickers. I’m sure you’re excited to get started to create your own back paper print stickers immediately, but first, let’s go through some basics. 

Unique Sticker Business Cards

Back paper print is the perfect way to make your business card stand out from the crowd:

  • Have your logo as a peelable sticker on the front. Choose if you want one or multiple stickers.

  • Print on one of our special materials and pair with your choice of laminate to get that extra vibrant feeling...

  • ... And on the back, the usual contact details: website link, telephone number, QR code - you name it.

When it comes to creating something that fits your company, brand, or personality, the opportunities with back paper print are pretty much endless.

Double Design Treat

Back paper print allows you to be creative, and there's nothing we love more than creative stickers:

  • Mirror your design and make the back paper print with the actual backside of the sticker design.

  • Add an alternative version of your sticker design on the back as an added bonus.

  • Use the backside if you have a brand pattern or other visual brand assets, to add to the overall design.

An additional design on the back not only looks cool, but it also helps you with brand recognition and visibility.

Hand holding a cutout of two skeletons hugging two orange cats against a black background.

Use for Storytelling or Instructions

The backside is perfect for adding storytelling or explanatory text about your sticker:

  • If you're creating collectible or limited edition stickers, utilize the backside to write stories about the sticker or character. Pro-tip: include edition numbers to enhance the "collector's" feeling.

  • If you're printing hang tags for garments and other merch, use the back paper print for instructions or care info.

  • If you're using stickers as freebies in customer orders, a clever way of announcing new drops or a big sale can be through a sticker.

Adding useful information adds to the sticker experience and doesn't leave your customer hanging.

Frontside and backside sticker sheet featuring cartoon characters, animals, and hearts on a dark background.

Back Paper Print Materials

Right now the back paper print is available on our vinyl, holo, mirror, and clear material. So not only can you create a back paper print sticker but it can also have a cool effect on the front, perfect for all the different occasions that you can think of. 

  1. White vinyl material on circle shape.

    Vinyl

    Best-seller

  2. Holographic material on circle shape.

    Holographic

    Rainbow

  3. One round custom mirror sticker material icon

    Mirror

    So shiny

  4. Custom clear stickers icon

    Transparent

    A clear choice

  5. Pixie dust material preview.

    Pixie Dust

    Touch of magic

Ideas for back paper print stickers

Unique Business Cards:

The perfect way to make your business card stand out from the crowd. Add your logo on the front with a fitting holo effect or why not make it vinyl but with a matte laminate to get that extra luxurious feeling. On the back, you can add all the contact information along with a picture of yourself to make it even more unique. The possibilities to create something that fits your company, brand or personality are pretty much endless. 

Create Save The Date Invitations:

After years stuck in the pandemic, it’s time to start planning for big parties, weddings, and baby showers again. This also means that everybody’s schedule might get busy quickly which requires you to be on top of things. Create cute save-the-date stickers with a back paper print of the artwork and the information being the actual sticker. Now everybody that’s invited can stick it straight into their calendar and hopefully, this means no more double bookings in the future.  

Custom Treasure Hunt:

While we are still on the topic of parties there is another fun way on how you can use stickers with a back paper print… for kids. Add a map on the front and write clues on the back. A more creative and funnier way to lead the kids to the treasure they are looking for. 

Customised Gift Cards:

This is for you, the person who works at a company or store where discount codes are given out occasionally. Maybe you work in an ice cream stand and you want to hand out discount codes on the beach. Add a picture on the front to persuade your potential customer that an ice cream from your stand is all they need this hot summer day. In the back you can add the discount code to be even more convincing. 

Personalised stickers:

Maybe you are just looking for a little something to brand your stickers without having to change your artwork on the front. With back paper print you have the opportunity to keep your design on the front but add your signature, logo, or contact information on the back. 

Homemade Recipe: 

Is your passion to bake or cook and you would like to influence others with your recipes and baking skills? Then this is perfect for you, add a picture of the tastiness you created on the front and add the recipe on the back along with your website name or Instagram handle to drive more traffic to your platforms. 


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