Why did my digital proof seem brighter than the print?
Printed stickers use CMYK while digital screens use RGB, leading to potential colour differences.
Bridging the Colour Gap Between Digital Proofs and Prints
The colour difference between your digital proof and the printed sticker is potentially due to the distinct colour modes used in digital screens and printed materials. Digital screens use the RGB colour model (Red, Green, Blue), which mixes light to create vibrant colours. In contrast, printed stickers use the CMYK colour model (Cyan, Magenta, Yellow, Key/Black), which mixes inks to produce colours.
This fundamental difference is because light and ink produce colours in different ways. RGB colours are typically more vibrant and bright because they are generated by light, which can display a wider range of colours. On the other hand, CMYK colours are created by mixing physical inks, which tend to be less bright and can result in slight variations from the RGB display.
Understanding this difference can help set realistic expectations for how your final printed stickers will look compared to their digital counterparts. Our goal is to ensure that your designs are reproduced as accurately as possible within the constraints of the CMYK colour model. If you have any concerns or need assistance with colour matching, our support team is here to help.
